Dual Pricer: A Fintech Solution for Retail Merchants
Summary: Dual Pricer is an application designed for retailers to manage inventory pricing, especially for those utilizing Cash Discount (when a business provides customers with a financial incentive to pay in cash instead of using a credit or debit card) strategies. It effectively aligns shelf and checkout prices, enhancing accuracy and customer understanding.
Outcome: The implementation of Dual Pricer led to a remarkable reduction in transaction errors and a significant boost in customer satisfaction rates.
My Role: Product Designer
Team: 1 Product Designer, Multiple Developers
Duration: The project spanned from September 2023 to February 2024.
Status: Launched as an Android and iOS app, and later as a PWA.